The protection of a trademark is an important economic factor, so the trademark law shall be regarded as indispensable element of the company’s success. Today, companies enjoy success, if they are capable of differentiating themselves and the quality of their goods and services from that of other providers. The mark defines the scope of protection as well as a recognition value of partly considerable commercial value. This is demonstrated by world-famous brands like Coca-Cola on a daily basis.
One focus of our law office is offering advice with respect to trade mark and branding matters. Thus, the activities of our partnership in the field of trademark law start from assessing the risk of collision within a planned trademark application, then, lead to the registration of the trademark both at national and international level, continue with monitoring
the trade mark after the successful registration and comprise the enforcement or defense of trade mark rights both against authorities and other market participants, as well.